The UK is on course to reach record numbers of inbound tourists, with recent year highs seeing international visitor levels reach over 40 million, with an estimated £28 billion generated in spending. The top countries for inbound tourism to London include the United States, France, Germany and Spain. So, whether you are interested in history, culture or the arts, there is something in the UK's capital for everyone to enjoy.
Holiday4's research finds that London remains the entertainment hub for international and domestic visitors, with iconic attractions such as the British Museum, the Tower of London and the National Gallery continuing to attract the lion's share of tourists. Top Tip: When travelling between sightseeing venues, check out the Holiday4 London Public Transport guide to help navigate the city cheaply and safely.
Entry costs associated with visiting London's top attractions remain high, especially when factoring in transport costs between venues. Typically, a 4-day mini-break to London can run into £100's for sightseeing costs alone. If you’re planning on doing lots of sightseeing, check out the London attraction ticket-buying guide for tips and advice on how to get the best ticket deals.
Plan your visit. Click a venue below to book your timed entry ticket to London's top 'must-see' visitor attractions
Compare the best ticket suppliers for London's top (paid-entry) attractions
Sightseeing Ticket GuideEvery time I visit London, I'm 'on the lookout' for free and authentic experiences that our readers will enjoy.
I think our list of free-to-enter attractions will help visitors plan a more comprehensive sightseeing experience. I also hope our readers leave the city with a better understanding and a deeper appreciation for one of Europe's truly great culture-rich capitals.
The following free experiences offer a glimpse into the rich culture, history and diversity of London, allowing visitors to immerse themselves in the fabric of the city - without spending too much money.
Also, look out for free cultural festivals, events, and celebrations happening throughout the year. From street parades and food festivals to art exhibitions and live performances, there's always something 'free and exciting' going on in the city, see list below:
Click on one of the attraction ticket providers below - for inspiration and cheap entry ticket prices.